Concord, N.C. (May 21, 2013) – Trevor Bayne is just hours from handing away some of the most coveted toys in Roush Fenway Racing’s (RFR) sponsorship history -- Pillow Pets. The driver of the No. 6 Ford Mustang will celebrate the team’s newest partner by giving away free ‘Patriotic’ themed Pillow Pets to each fan in his autograph line this Thursday during RFR’s “Driven to Engage” Spring Fan Day.
The bi-annual event is a chance for thousands of RFR fans to meet their favorite drivers, collect autographs and mingle with other fans. This year, the first 100 people to get a ticket for Bayne’s autograph line will be rewarded with a free Pillow Pet. Tickets will be handed out at the front entrance to the Roush Fenway museum, starting at 8:00 a.m. on Thursday, May 23rd . Bayne’s autograph session begins at 10:00 a.m.
Pillow Pets will make its debut as a primary partner on Bayne’s No. 6 Ford Mustang this weekend at Charlotte. In addition the company has partnered with Charlotte Motor Speedway to give out 2,000 Patriotic themed Pillow Pets to the families of military men and women who have recently served overseas.
Fans can stick around afterward to meet other drivers, learn more about several of Roush Fenway Racing’s partners, see Bayne grilling hamburgers at the Cargill Beef display and take part in social media based ‘scavenger’ hunts.
Who: Trevor Bayne and 100 fans
What: Receive a free Patriotic Pillow Pet
Where: RFR Fan Day
4600 Roush Place.
Concord, NC 28027
When: Thursday, May 23rd. Tickets will be handed out to the first 100 people in line at 8:00 a.m. Autograph session begins at 10:00 a.m.
About Roush Fenway Racing:
Roush Fenway Racing is the winningest team in NASCAR history, fielding multiple teams in the Sprint Cup and Nationwide Series’ with championship drivers Carl Edwards, Greg Biffle, Ricky Stenhouse Jr., Trevor Bayne and Travis Pastrana. Having celebrated 25 winning years in 2012, Roush Fenway is the leader in NASCAR marketing solutions, pioneering motorsport’s first team-focused TV show and its award-winning marketing campaigns for RickyvsTrevor.com, “25 Winning Years” and Google+. Visit http://www.RoushFenway.com, circle on Google+ at +Roush Fenway Racing, become a fan on Facebook and Instagram and follow on Twitter at @roushfenway.
About Pillow Pets:
“It’s a Pillow, It’s a Pet” is more than just a jingle, it has branded the name Pillow Pets® in millions of households. With a strap that closes underneath to transform the pillow into a friendly pet, Pillow Pets plush are ideal travel pals, naptime buddies and all-around cuddly friends. The iconic stuffed animal is just one part of the Pillow Pets family of products which also includes books, games and video games, hats, hoodies, blankets, slippers, pajamas and more. Pillow Pets foldable plush continue to win accolades including the coveted iParenting Media Excellent Product Award, the Mr. Dad Seal of Approval, and Dr. Toy Best Vacation Products. For more information, visit www.pillowpets.com.