News

June 11, 2008 8:32 AM

Crown Royal Helps McMurray Deliver 200 MPH Father’s Day Card with Special Tribute at Michigan International Speedway

Former Super Bowl Champion and Renowned BBQ Chef Carl Banks Joins Race Day Festivities to Honor Dads

Crown Royal will deliver one of the fastest and loudest Father’s Day cards in history via a special paint scheme on the No. 26 Crown Royal Cask No. 16 Ford Fusion for the NASCAR Sprint Cup Series race on June 15 at Michigan International Speedway (MIS).  The paint scheme will carry a personal “Thanks Dad” Father’s Day message from Roush Fenway driver Jamie McMurray to his father, Jim McMurray and the millions of dads watching the race around the country.

To further celebrate the holiday, Michigan State football legend and former New York Giants Super Bowl Champion, Carl Banks will join Crown Royal at MIS prior to the race to host a Father’s Day barbeque fit for royalty.  Banks will tend the grill in honor of dads at the track.  Several other special guests, including Jamie and Jim McMurray and other members of the Roush Fenway crew, plan to attend. Banks, a renowned barbeque cook, will receive a VIP pit tour of the garage and watch the race from atop the Crown Royal No. 26 pit box.

“It’s exciting to be able to return to Michigan to help Crown Royal celebrate Father’s Day at the racetrack,” said Banks.  “I know how special Father’s Day is to me, so I think it’s great Crown Royal is taking the extra effort to treat dads like kings this weekend.”

Crown Royal donated branding on the hood of the No. 26 Ford Fusion to remind adults everywhere how their fathers have helped them achieve great things in their lives.

“My dad has always played a huge part in my life and racing career, so to be able to say thanks to him on Father’s Day with Crown Royal is really special,” said McMurray.  “Now if we can get the No. 26 to Victory Lane this weekend, I will be able to give both my dad and Crown Royal the perfect Father’s Day present.”

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